Adverganza

Everything you wanted to know about advertising and too much more

Friday, April 15, 2011

Pondering whether the new Adweek will hit its target -- or miss it

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For anyone who worked at Adweek during its glory years (which ended, roughly, about four or five years ago), this week has felt odd, like a...
138 comments:
Tuesday, April 5, 2011

More thoughts on why ad industry coverage has changed

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Advertising Age yesterday ran a story on the decline in newspaper advertising columns, which was  pegged to the recent departure of Lewis L...
2 comments:
Monday, March 7, 2011

How to improve upon TED's "Ad Worth Spreading"

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As you may have noticed, last week the TED conference named the winners of its " Ads Worth Spreading " contest, a TED-esque spin...
2 comments:
Tuesday, February 15, 2011

Today in stupid: The Grammys

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Unfortunately, finding media and advertising companies who do things that aren't in keeping with the times (pun!) is like shooting fish ...
Monday, February 14, 2011

Should Adverganza come back from the dead?

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So, I'm trying to figure out whether to revive this little thing called Adverganza, which, once upon a time, had a bit of traction in th...
1 comment:
Thursday, February 10, 2011

Conan gives Groupon the parody ads it deserves

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Granted, the Groupon campaign that launched on the Super Bowl is pretty low-hanging fruit , but you gotta love this series of five spoof ads...
2 comments:
Wednesday, February 9, 2011

I'm still an ad expert, per USA Today

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Hi all. I know I haven't weighed in here in awhile ... A long while, but as this is Adverganza, thought I should at least share this lin...
4 comments:
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Catharine P. Taylor
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