Wherein we tell you what's worth reading from the Monday morning ad news dump:
From Ad Age:
—NBC's upfront deal with Group M means the nets will make more money this year in the upfront. A five percent increase for an also-ran network? Sheesh.
—He said/he said stories on whether the iPhone will succeed. Al Ries says it won't. Jonah Bloom says it will. I'm with Bloom.
—DDB's Bob Scarpelli, president of the film and press juries at Cannes, thinks the Festival's organizer's video category should have expanded beyond TV. Well, duh.
—Bob Garfield on why Infiniti's new ads (and all the ads that came before), just don't do the brand justice.
From Adweek:
—Eleftheria Parpis on her Cannes picks.
—Barbara Lippert thinks Thailand could dominate at Cannes this year. Really.
—Clemmow Hornby Inge & Partners' Johnny Hornby on why his agency's appearance here shouldn't be seen as a British invasion.
—Nike ain't got no soul, but Costco does? Hmmm. Unilever consultant Laurence Knight tells why.
—Brian Morrissey on European digital agencies destined to wash up stateside.
Well, Blogger destroyed my incredible insights into what was compelling about The New York Times, The Wall Street Journal (nothing, actually) and Mediapost today, and I don't have time, due to paying work, to recreate it. Suffice it to say that the only reason I'm now not liking The Sopranos' last episode is because it has had the perverse effect of making Journey's "Don't Stop Believin'" zoom up to no. 17 on iTunes Top Songs chart. Oh, also I hear The Delaney Report is trying to put Bath & Body Works and Hyatt media into review.
Monday, June 18, 2007
Adverganza's Monday morning picks
Labels:
Ad Age,
Al Ries,
Bob Scarpelli,
Group M,
Infiniti,
iPhone,
Jonah Bloom,
NBC,
upfront
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