Wednesday, January 14, 2009

Honda ads: Making Bernie Madoff's investors feel better


OK, I'm checking out this 8-minute Honda "Failure: The Secret of Success" video and know that there's no way in hell I would watch the thing if it weren't for that I have an advertising blog. Or maybe, I'd find inspiration in it if I'd, like, invested with Bernie Madoff and was feeling as though investing with him was the worst thing I ever did. I guess other people are feeling the same way, as, despite being featured in The New York Times the other day, the video has only 980 views on YouTube. Yeah, call me a curmudgeon. What the hell.

8 comments:

Honda Tamworth said...

I only lasted 2 minutes!

Fast Weight Loss said...

Most things created by Honda move a lot faster than this!

Auto1 said...

Honda are great at making cars but that expertise and skill doesn't translate to marketing pieces like this!

Barry Hall Punch said...

Watching this immediately reminded me of a Dilbert cartoon where Dogbert is running a management course and asks "What should you do when you make a mistake?" and an audience member raises his hand and says "Learn from it?" Dogbert replies "Did you learn anything from your answer?"

This piece of marketing is just awful. Remarkable that it's talking about failure!

Nissan 4x4 said...

Great work by Honda!

khonmanrak said...

cool ...



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Scott said...

The caption is good.

sanju said...

the caption is nice.good post to the bike lovers.
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