Monday, December 17, 2007

Adverganza's Monday morning pics, 12.17.07

Wherein I scan the Monday morning headlines so you don't have to.

From Advertising Age:

—This is the annual Book of Tens. Not quite sure where to begin, but this is as good a place as any: 10 Who Made Their Mark, ranging from Steve Biegel to Don Imus and Rupert Murdoch, it's quite diverse. Problem with the way this is presented on the Web is that there are usually several lists associated with each link, but sometimes you only know what the top one is before you click. Tsk. Tsk.
—"Writers' strike? What me worry?" says Fox.
—Why NBC might make money from returning $10 million to advertisers.
Garfield's top ten ads, plus the Bobbys.
—The Media Guy 2007 Final Exam.

From Adweek (sorry no cover. The link on the Adweek site is broken):

—Tom Carroll takes over as TBWA CEO, but get Lee Clow's new title: global director of media arts. Uh ... media is creative, creative is media ... I'm getting a headache.
—Call it tough love. Looks like Kevin Roberts is going to make Young & Rubicam wait a year until Tony Granger can take over the lead creative role.
—Despite Facebook's recent face plant, social networking is changing advertising.
—Yes, Virginia, there is a Web upfront.
Adweek's top ten trends of 2007.
—So you're a celeb and you've been in rehab, been accused of sexual harassment, or been filmed eating a hamburger off the floor after drinking too many Heinekens? No morals? No problem!
—The annual in/out list.

From Mediapost:

—2008 will be the year of indulgence. Bring it on.
—There will be at least one CGM campaign in 2008: Dove is asking consumers for ideas to promote its Dove Supreme Cream Oil Body Was. The winner will air on the Oscars.
—Make that two CGM campaigns. Heinz unveils the sequel to this year's "Top this TV" contest.
—Bill Cella, thanks for playing, and other shifts at Interpublic's media operations.

From The New York Times:

Stuart Elliott's Book of Eights, or the eight best and worst moments in advertising in 2007. Why only eight? Go ask your mate. (That was a Dr. Suess reference.)
—Nick Denton becomes the managing editor of Gawker, after rigorous job interviews with himself.
—Food Network to change its menu (insert other lame food metaphors here).

From The Wall Street Journal (subscription required unless otherwise noted):

—Domino's returns to 30-minute pledge in its first ads from Crispin, Porter + Bogusky. Free.
—As the writers' strike continues, will networks cancel production deals. Free.

What we're hearing from The Delaney Report:

—Is MasterCard media getting ancy at GSD&M Idea City?
—Other accounts to sniff around on: TXU Corp., and the Blue Cross Blue Shield organizations of Pennsylvania and North Carolina.

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