Monday, September 3, 2007

Adverganza's post-Labor Day picks, 09.04.07

Where I scan the Monday and Tuesday morning headlines, so you can continue to weep over the end of summer:

From Advertising Age:

That Wendy's story (see below).
—AT&T drops fewest dropped calls claim. What? I can't hear you.
—This story takes media prognosticators to task, and boy is it fun ... unless you work at Forrester or Veronis, Suhler.
—In yet another shocker, advertisers don't want to buy time on "Kid Nation." What I wouldn't give to see an ad on this show for Willy Wonka Nerd Rope. I mean, if the kids on this show are running their own world, why can't they pick the advertising? (Here's a link I found on YouTube to the preview.)
—Bob Garfield calls the new campaign for Grey Goose vodka from Radical Media "screamingly obnoxious." Really, having just gone to that link and streamed it, I think he's being kind.

From Adweek:

Goodby used scrap paper to promote a Sprint Nextel promotion. Seriously.
—Andrew McMains on WPP's plan to buy Blast Radius, and what traditional agencies are doing to fix the fact that they still suck at interactive.
—Here's the answer to the question "Whatever happened to Robin Raj?"
—ABC leads the buzz in the online world for fall, and also has what many believe will be the worst show—you guessed it, "Cavemen."

From Mediapost:

—Will the subprime mortgage debacle kill the online advertising market? Henry Blodget says yes, which may mean it won't kill it at all.
Omnicom shutters PHD St. Louis.

What we hear from The Delaney Report:

—Is IHOP mulling a move from McCann-Erickson because it doesn't want two company-owned restaurant chains at the same agency?
—You might check into

From The New York Times:

—Giving new meaning to the term "Sensurround", movies in the future will really stink.
—Giving new meaning to the phrase, "Have You Driven a Ford Lately?", Ford has owners of other cars swap their rides.
—Keep yourself from downloading AdBlock Plus, which "whites out" online ads.
Reckitt Benckiser goes green.

From The Wall Street Journal (subscription required unless otherwise noted):

—Sony plans to enter the video downloading business (free).
A Q&A with TBWA's Colleen deCourcy (this is from Friday, but you were away, weren't you?).
—Looks like Mattel is going to find itself in another PR debacle (free).

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