Friday, August 22, 2008
Do 'Mad Men' characters have time to Twitter?
It's time to spend a little quality time on the subject of whether all of these "Mad Men" characters showing up on Twitter are part of an AMC marketing stunt. I first became aware there was an @don_draper on Twitter from Alan Wolk, so I decided to follow him. He's elusive, as you might expect, and keeps popping out of the office for extended periods of time. Then, last night, I got an email that Peggy Olson was following me. Peggy is much more prolific on Twitter—work has been keeping her up at night. Pete Campbell, Bertram Cooper and a couple of other characters seem to be tweeting away too. When it was just Don Draper, I thought this was a late-summer time-waster. Now I'm not so sure, although, on the other hand, it isn't exactly in keeping with the series' slavish devotion to retro to embrace a newfangled online service like Twitter.