Honda wants to know how you do it yourself

The Honda Pilot is sponsoring a do-it-yourself contest on YouTube, where people submit videos of do-it-yourself projects, with the best submission winning $15,000 in cold, hard cash. (One professionally-produced video, I think shot by Honda, is above.) Oh, you want to know what this has to do with a Honda Pilot? Not all that much, though there's an attempt at linkage in the copy about the contest: "The new Pilot from Honda. Ride it like a toolbox: the trailer-hitching, eight-person-seating, MP3-playing, safety-equipping, hill-start-assisting handyman of the road."

Honda ASIMO creeps me out

I've always found Honda's ASIMO robot to be exceedingly creepy. I think we're supposed to think he's cute. Here he is conducting the Detroit Symphony, who, not at all coincidentally, is playing "The Impossible Dream." All I can say is: "RUN FOR YOUR LIVES!!!"

Goofing off at Honda's "Problem Playground"

Was fooling around tonight on "Problem Playground," the site that accompanies Honda's new "Problem Playground" video that went up online earlier this month from Wieden + Kennedy London. It's really entertaining, and full of fairly-challenging games. (The screen shot above is my unsuccessful attempt at untangling the lines in the sun.) Funniest part of the site is the little animated Honda engineers who "ooh" and "aah" as you try to solve some of the puzzles.