Friday, November 14, 2008

Adverganza's Friday morning picks, 11.14.08

Wherein I scan the Friday morning headlines so you don't have to.

From Advertising Age:

--Mainardo de Nardis named CEO of OMD Worldwide, replacing Joe Uva, who left in about the 1970s, I think.
--First the VW Routan made fun of pregant women; now it's making fun of soccer moms, see the results below. Actually, I think these are funnier than the ads featuring Brooke Shields. Major League Soccer players drinking juice boxes! Funny.



--Retailers embrace movie ads.
--WPP on how to get through a recession. (Pssst! Digital).
--Which two magazines starting with "E" both laid off a total of 30 people?
--Throwing doubt on the popularity of those Nike/Kimbo Slice viral videos. For your viewing pleasure, I've posted one below.




--3 Minute Ad Age: Verizon learns the hard way.


From Adweek:

--Which Paris-based agency holding company posted organic growth of only 1.5 percent in Q3?

From Mediapost:

--Wal-Mart: safe harbor in an earnings storm.
--This year, make it a Dunkin' Donuts Christmas. Why? Because it's cheap.
--Alpo has a restaurant on Newbury Street in Boston. For dogs. Really.
--People hate renting cars at airports.
--Gartner guy says the pressure is on for social sites to make money. Uh-oh.
--Digitalsmiths gets second round of financing. Much bigger deal than it would've been, say, two months ago.
--Publicis' VivaKi does a deal with a company called Mobile Discovery. It's all about "holistic, end-to-end solutions." Blah.
--Magazine layoff roundup!
--Initiative names Michael Hayes evp, managing director, digital, and Amy Auerbach to senior vp, director, digital.

From Mediaweek:

--Everyone's watching CBS.
--More readers are making more money.
--Phil Boyce becomes president of Talk Radio Network.
--Bye, bye "Lipstick Jungle" and "My Own Worst Enemy." At least Brooke Shields has those Routan ads to fall back on.
--ESPN gets the British Open, as expected.
--Gannett stock is in the tank, but it's buying a social media company, Ripple6.

From The New York Post:

--Time Inc. cancels its holiday party.

From The New York Times:

--GM can't even get lucky in product placement. Two of its cars were featured on "My Own Worst Enemy," canceled after four episodes and a zillion promos on the Major League Baseball.
--NBC, Fox stations in Philadelphia to pool news video.

From The Wall Street Journal:

--Here's your recession silver lining: luxury goods are getting marked down. Free.
--Snapple redesigns its label. Subscription required, but here's what it looks like:








That's it. Have a good weekend.

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