How Sanjaya's Nationwide spot shoulda happened

You may have read that now it's Sanjaya's turn to star in a Nationwide Insurance ad. If the K-Fed ad was any indication, it'll be a smash hit. On the other hand, the timing seems kind of odd. Sanjaya is last year's news. K-Fed, at the time of his Nationwide debut, was in the middle of his divorce from Britney (not that I memorize this stuff). Woulda been better if Nationwide had actually bought a Super Bowl ad and put Sanjaya in it earlier this year. I mean the Super Bowl even aired on Fox! And they were heavily promoting 'American Idol'! But what do I know? I'm just a blogger. (BTW, the commercial isn't available yet.)