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If you like the redesigned print edition of
BusinessWeek which launches on Friday (the picture at right is not it, repeat--it launches on Friday), you can thank
Modernista.
According to Keith Kelly's Media Ink column in
The New York Post, the agency helped
BW art director Andrew Horton with a reworking with the magazine that has been in the works for 18 months. And you thought the agency just did Hummer ads.
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