Everything you wanted to know about advertising and too much more
Monday, January 7, 2008
New Xerox logo can do tricks!
So here's the new Xerox logo. Sounds like the company chose it in part for its super-hero like properties. According to Ad Age, "The red X sphere ... will be important in mobile and internet applications because it pops as a 3-D image and can spin and move." Yeah, just try and make a golden arch do that.
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