Wednesday, June 25, 2008

Director's cut of Nike's "Take it to the NEXT LEVEL"

Nike Football has made the wise decision to post a 3-minute director's cut (the director being Guy Ritchie) of the "Take It to the Next Level" film that currently has about 3 million views on YouTube. This one is even better, because Ritchie gets to extend the concept--which is the world seen through the eyes of a world-class soccer player--in more ways off the field. Take a look.

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