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In the email that came to me yesterday with the most short-term payoff, Ian Schafer, the CEO of Deep Focus (it's an interactive shop for you traditional types), sent me a link to
his post of every Super Bowl spot that's been put on YouTube so far. What a relief! Now I can just crib from him relentlessly.! Seriously, though, thanks. Now, for our discussion topic of the day (though I admit my usual group of commenters has been a might bit lazy this week): Is it a good thing or a bad thing to post your Super Bowl spot online before the game? And what of the annoying "teaser" trend? Discuss.
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