Wednesday, May 16, 2007

I might drink Diet Coke Plus

Saw an ad last night on American Idol (yeah, I watch it, and you should too) for Diet Coke Plus, a new version of Diet Coke that includes vitamins and minerals such as B3, B6, B12, zinc and magnesium. For those of you not immersed in Diet Coke culture, this may seem kind of weird, or just worthy of making the obvious assumption that with products such as Glaceau's Vitamin Water out there, it was time to put something with redeeming qualities into Diet Coke. (Historically, its one redeeming quality being, of course, what it doesn't have, which is calories.) Still, I've realized in the last few years, that I've come, strangely enough, to the conclusion that I view Diet Coke as an occasional treat—I feel somehow better knowing I'm drinking Vitamin Water, or just plain water, or even a latte because it has milk. So, while I admit it's a little odd for someone to decide to drink Diet Coke just for a few lousy vitamins—especially someone like me, who is religious about taking her vitamins—I could see myself choosing it not because I need more zinc, but because it makes me feel a little less guilty for not getting anything redeeming out of my quaff.

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