Monday, August 27, 2007

Rare close-up of Crispin letterhead

So, I got a mailing, on genuine paper from Crispin, Porter + Bogusky right before I went on vacation. As I'd already posted about the campaign in question, thought the most interesting thing was the letterhead. Here's what it says at the very top: "This is an official piece of Crispin Porter + Bogusky letterhead. There is something about a letter or memo written on letterhead that seems to make it carry more weight. It just seems to be coming from a whole organization, not a mere lone individual. In fact, sometimes that's true. Although most times it's just coming from some lone individual acting on their own and is in no way endorsed by any organization. Keep that in mind if you ever get any correspondence on this letterhead that is in any way offensive. It is probably not our fault. We didn't mean it. By 'we' we mean 'all of us' didn't mean it. It was a loose cannon acting on their and 'we' never really liked them anyway." Discuss. Personally, I think it could use a few more commas. (The picture above is of the official Crispin sandal. Really. You can buy a pair by going to cpbgroup.com and clicking on "CP+B Gear".)

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