Tuesday, November 6, 2007

Dove meets the Axe Effect, and it ain't pretty

OK, this had to happen. A guy named Rye Clifton has cut together this takeoff on Dove's recently-released "Onslaught" video—interspersing imagery from Axe advertising as part of the female-as-bimbo imagery. Via Adland. BUT WAIT, THERE'S MORE: Here's a story from today's Sacramento Bee about the Axe/Dove, uh, dichotomy. Somehow knew this controversy wasn't going to just go away quietly.

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