
OK class, this may have been lost on some of you, but Michael
Greenlees was named to the board of Heavy.com.
Greenlees who? you may ask. Back in that last
millenium,
Greenlees was one of
the great British ad guys, who eventually sold his agency, Gold
Greenlees Trott, to
Omnicom, ran
TBWA, and served on
Omnicom's board
until 2002. God, this post is starting to sound like a press release. Well, anyway, if you're looking for a symbol of Heavy.
com's legitimacy as a provider of short-form video, this is a pretty good one. Though his name hasn't made the ad news lately, expect
Greenlees' directorship to open doors for Heavy, particularly among advertisers looking for places to put their online video. Here is Laurie Petersen's
interview with Greenlees today on
Mediapost.
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