![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTSl0Q_CSEV0kiVkAhj8Bnst-a0mkIGeVahb65eQyzdrRtjzs5Fj-ZkLYBzqtXQRfHsRnvNYLroh7smSXv9DozIA_EaDD28n6ts0p75yvD_RB7_EZxXj_5HdriDfaICtUXhUv-e-zKyI8/s200/Kevin-Roberts.jpg)
If you're like me, you have not bought any of the
Lovemarks books written by
Saatchi & Saatchi CEO Kevin Roberts, which, other than
the Julie Roehm saga are the closest the ad industry comes to a good romance novel lately. (No offense intended Kevin—I never did quite finish Mary Wells Lawrence's
A Big Life ... , and never even cracked the cover of Donny Deutsch's
Often Wrong, Never in Doubt. ) So, if you have trouble reading like me, good to know you can now have an audiovisual Lovemarks experience by watching
this video of Roberts giving a speech surrounding his latest,
The Lovemarks Effect: Winning in the Consumer Revolution. It's almost an hour long, but it's still quicker than reading the book.
No comments:
Post a Comment